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Strand Takes a Stake in Youth To The People

Minority share in superfood-based skin care brand.

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By: Christine Esposito

Editor-in-Chief

Strand Equity has made a minority investment in superfood skin care brand Youth To The People.   Strand says the partnership brings its “wealth of knowledge and experience from its portfolio of better-for-you food, beverage and wellness brands” to Youth To The People and positions the Los Angeles-based brand for “accelerated growth as it strives to become the leading superfood skincare brand in beauty.”   Youth To The People was co-founded by cousins Joe Cloyes and Greg Gonzalez who we...

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